For Marketing Assistants – Beyond Promotion: Strategically Planning Events for Impact

We were chatting with the Head of a Marketing team recently and heard a well-worn story. The challenge for her was simple: “My team are very good, and I appreciate their efforts however two things are a constant challenge. The first is they tend not to see the bigger picture, how all the areas of […]
For Virtual Assistants – From Virtual Support to Tangible Events: Taking the Leap with Confidence

Since Covid I have met several individuals that have been successful as a Virtual Assistant. One comes to mind who has built a good business. However, by her own admission the real challenge for her has been the transition from the virtual world to the face to face one particularly in an event environment. Recently […]
Feeling Like You’re Lost in the Event Planning Maze? You’re Not Alone!

Many years ago, when I was still working in a corporate environment, I remember the look on the Executive Assistant (we will call her Alex) of my boss who was a main board director at the time. He was very bright, highly experienced in his field and a decent man in many ways. So, it […]